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  • You can't zap it.

 

  • You can't ignore it.

 

  • It can't be turned off like television.

 

  • It reaches drivers and passengers no matter what radio stations they're listening to.

 

  • The large, colorful, innovative designs demand attention.

 

  • You have exclusivity in your space.

 

  • It delivers a varied audience.

 

  • It offers flexibility of ad size and location.


Read more: http://www.entrepreneur.com/article/76826#ixzz2qFjIBTHF

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High Frequency

Transit advertising provides greater frequency than newspaper, television or radio advertising. Transit advertising also helps build better brand recognition.

 

Branding & Call to Action Capabilities

Transit advertising can effectively increase top-of-mind awareness through long-term exposure and the use of large, simple displays that band an advertiser's name. This medium is also effective in generating quick response to ads by canvassing the marketplace with a high quality of call-to-action messages, such as those including a price point or a special event.

 

Extensive Coverage

Extensive market coverage and full color designs combine to give transit advertising unparalleled impact. Transit advertising delivers images that are eye-catching and command attention.

 

Large Audience

Consumers now spend less time at home than ever before. Placing a message outside targets a larger audience and is recognized by three quarters of passing individuals.

 

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Why Use Transit Advertising?

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